Is Rubber Insulating Mat Business Profitable: What Do Experts Say?

 

Rubber Insulating Mat

Rubber insulating mat is a type of protective gear for the industrial workers- a mandatory for all types of industrial setups.

But, is the electrical mat business profitable? Should you start dealing in this item? 

Anyone thinking of starting a business shy away from the B2B mode. Why is that? People perceive B2B businesses as complex, like rubber insulating mat businesses. The sales orders are slower to close due to multiple decision-makers and a lot of negotiations. Besides, strategic marketing or a simple purchase journey can be a task when it comes to pushing products like an electrical rubber mat in the industry. 

How come we actually change your mind about this? 

What if we say that it has a high chance of making more profit than other businesses? 

Read the blog to know more: 

Why Choose Rubber Insulating Mat Business? 

1) Core Industries Refuse to Neglect Electrical Safety

Industrial safety standards mandate the use of safety gear like a rubber insulating mat. Besides, industries not adhering to these standards have to pay a huge penalty. In addition, electrical accidents can also result in lawsuits. This is the reason why core industries like power, manufacturing, automotive, railways, and others mandate the use of a high voltage insulating mat. 

A high voltage insulating mat is an effective protective equipment. Thus, it ensures the electrical safety of the workers dealing with faulty electrical circuits and systems. As a result, the rubber insulating mat protects the workers from electric shock and other electrical accidents. Industries have long-term regrets about adopting short-term safety measures. Hence, they refuse to neglect electrical safety. 

2) Opportunities of Exports   

Within 2028, the global PPE (Personal Protective Equipment) market is estimated to become USD 69.4 billion. Electrical insulating rubber mat manufacturers in India have a high scope of export sales. They have the scope to deliver ASTM D178, IEC 61111:2009, AS/NZ 2978:1995, BS EN 61111, and SIRIM standards-compliant electrical insulating mats to different parts of the world. Starting from GCC countries to South Asian countries, the rubber insulating mat demand is only increasing day after day.

People also ask:

i) Is rubber mat a good insulator?

Ans: Yes, a rubber mat is a good insulator. An electrical insulating rubber mat has high dielectric strength. Owing to its high electrical insulating resistance, it does not allow current to pass through it. Rubber's molecular structure prevents the free movement of electrons. In addition, it also has good thermal insulation properties. 

ii) What is the electrical rubber mat standard size? 

Ans: The standard size of an electrical insulation mat is 1 m x 10 m. However, you can also customize your mat according to your required dimensions. 

iii) What is an electrical insulation rubber mat used for?

Ans: An electrical rubber mat is a safety gear. It protects workers operating faulty systems from electrical hazards like short circuits, arc flashes, and others. This flooring acts as a barrier between the high voltage source and the ground. 

iv) What size is an 11 kv rubber mat? 

Ans: The maximum width of an electrical rubber mat 11kv is 1500 mm and the maximum length is up to 50 m. However, a customization option is also available. 

3) High Margins

A rubber insulating mat business is a value-driven business. Thus, buyers focus more on its compliance, certifications, and performance. Unlike other customer bases, these customers do not primarily focus on price. You can quote higher prices for a quality-assured high voltage insulating mat. Hence, this gives you a chance to have great profit margins. 

It is true that your clients will compare your prices with other suppliers. Your sales team might face challenges during negotiation for high-margin values. Thus, they have to be thorough with the technical knowledge of a rubber insulating mat. They should be able to negotiate efficiently. 

Pro tip: Play with your USPs!

4) Never Ending Demand

Besides ensuring electrical safety, a high voltage insulating mat ensures physical safety and enhances comfort. It may come with anti-skid features like a dotted or ribbed surface texture. As a result, the rubber insulating mat reduces the risks of slipping and falling during movement. 

On the other hand, a high voltage insulating mat also enhances the comfort of the workers standing for long hours. It offers cushioning or padding to the feet of the workers. Hence, they help reduce their fatigue. IEC 61111 and ASTM D178 Type II have flame-retardant properties. Thus, they can also resist the spread of fire during a fire outbreak. 

These additional features of a rubber insulating mat ensure its never-ending demand in the market. However, according to an HSE report, it is said that every year 1000 electrical accidents occur. You can now understand the significant role of a high voltage insulating mat in industries. You will also have repeat orders due to replacements, expansion, and others. Once you make an impression, you will have a set of permanent businesses from this client base.  

Electrical Rubber Mat

To summarize, 

Yes, the rubber insulating mat business is profitable. You just need to study your market thoroughly before stepping into it. Besides, the high voltage insulating mat business requires strategic marketing. This will drive new prospects and level up your sales. 

However, its increasing and continuous demand in the market makes it more profitable. Repeat customers and new customers together can collectively help you generate more revenue. 

Were we able to change your mind? What do you think? 

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